Falling in love with Varaždin at first glance is nothing unusual. And the longer you observe it and the more you explore it, the happier you will be. Try it!
CRINOLINE OF LOVE
You can lock your love with a padlock, as a symbol of hope for the permanence of love, in many romantic places throughout Europe, but only in Varaždin do these padlocks become part of an art installation. Look for the Crinoline of Love in the historical center, don’t forget to bring a padlock, participate in the creation of the installation in Varaždin too – lock your love and give it a new meaning.
GRGUR’S THUMB
In Croatia, there are as many as three sculptures of Grgur of Nin by the Croatian sculptor Ivan Meštrović, and the first, original bronze statue of the bishop is located in Varaždin. Legend has it that you should touch the thumb of Grgur of Nin for good luck and make a wish. That’s why the people of Varaždin have been polishing Grgur’s Thumb for decades, which is already worn out from millions of wishes. They say that many wishes have come true. Legend? Superstition? Best to check for yourself!
ANGELS ON YOUR SHOULDRES
Varaždin is a city where angels sleep. Look up while walking – chubby, smiling, sometimes mischievous angels are hidden in windows, under roofs and in an almost secret passage in the heart of Varaždin. To help you a little, that magical space, known as Anđelinjak, is hidden in Franjevački Square. Look for it, because angels bring happiness and joy. Take a look at the unique Museum of Angels.
KING FOR A DAY
In the first city in Croatia with the status of a free royal city, everyone can feel like a king, at least for a moment. Or a queen. Look for the royal throne in Uršulinska Street and show yourself to the world in a royal light. And don’t forget, if it’s not on social media – it’s like it didn’t even happen.
DELIGHTS FOR THE PALATE
Simple yet magical? All this is hidden in one word: klipič. Varaždin klipič is a symbol of Varaždin, and the secret of its popularity lies in its simplicity. The recipe is protected, and that’s why not every klipič is a Varaždin klipič.
If you prefer sweet to salty, add the Grofica Marica cafe, a cult spot on the central town square, to your tour plan. The eponymous cake inspired by the Habsburg period will delight you, and in its original packaging it can also become a sweet souvenir from the road. If you are more inclined towards desserts with a twist, discover real little masterpieces of taste and appearance.
Only in Varaždin, and nowhere else in the world, can you try Baroque beer, the festival drink of the famous Varaždin Baroque evenings. With its taste of the past, Baroque beer was created to evoke ancient brewing traditions in the spirit of the modern craft movement and offer new tastes to beer lovers.
COFFE WITH A VIEW
Coffee is a ritual in Varaždin. Can you imagine a better start to a day than coffee on the square with the most beautiful view in town? Miljenko Stančić Square, the heart of old Varaždin, lined with the luxuriously playful facade of the Sermage Palace, bourgeois houses with a view of the Watchtower and the powerful, unimaginably beautiful walls of the Stari Grad Castle, takes your breath away between every sip.
WHAT USED TO BE, NOW IS HISTORY
Due to generations of dedicated artisans who built, developed and restored it, Varaždin presents a small part of that rich tradition at the Square of Traditional Crafts. A hatter, a blacksmith, a shoemaker, a beekeeper and a potter will show you what they do and how they do it in the small square in front of the Ursuline Church. Don’t forget to mint a coin – for luck!
I want to be…
Subscribe to our newsletter
Sign up for the free monthly newsletter we send via email.
Enter your email address below.
CONTACT
BUSINESS HOURS:
8 a.m. – 16 p.m., SAT 10 a.m. – 13 p.m.
Turistička zajednica grada Varaždina, Copyright 2025. All rights reserved.
We use cookies in order to provide a better user experience on the site. If you continue browsing this page, we will assume that you agree with it. More on the Cookie Policy